Norbert Grundei

Head of N-JOY / Head of Audio Lab THINK RADIO, Norddeutscher Rundfunk, N-JOY

Norddeutscher Rundfunk, N-JOY

Head of N-JOY / Head of Audio Lab THINK RADIO



Norbert Grundei is head of the audio brand N-JOY and leads the THINKRADIO audio lab at Norddeutscher Rundfunk where he is responsible for the agile development of new digital audio products.

Norbert has created the "NDR Info Coronavirus Update" which is considered the most successful podcast in Germany, as it was streamed more than 60 million times in the first 6 months.

Norbert was a member of the team that developed "funk" - the young content network from ARD and ZDF. Since 2016 he is one of the two NDR commissioners for funk. The NDR has developed successful YouTube and social formats such as "Kliemannsland", "WUMMS" and "STRG-f" for "funk".

Norbert holds a Master of Business Administration and developed a concept for innovation management in media companies during his studies.He is a member of the Advisory Board of the Hamburg Media School's Digital Journalism Fellowship. Norbert has received several awards for his work, including the "Grimme Online" Award and the "Deutscher Radiopreis" (German Radio Award).

6 October 2020

Innovative Storytelling: Audience First